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Strategies for di­gital en­tre­pren­eur­ship: new pub­lic­a­tion

21.05.2024, Re­search :

What role do the implementation of digital technologies and the development of dynamic skills play in the success of digital entrepreneurship? This question is addressed in a paper by HNU Professor Dr Daniel Schallmo and others, which has just been published in the European Journal of Innovation Management.

With their paper ‘Strategies for Digital Entrepreneurship Success: The Role of Digital Implementation and Dynamic Capabilities’, Tal Berman (Johannesburg Business School), Daniel Schallmo (HNU) and Sascha Kraus (Free University of Bozen/Bolzano; Johannesburg Business School) offer important insights into the success factors of digital ventures.

The paper illustrates, among other things, how digital start-ups challenge established market players and which strategic approaches they should pursue in order to be successful in the long term. A special focus is placed on the importance of continuous learning and a deep understanding of the mechanisms of digital implementation.

The study conducted by the authors makes an important contribution to the expanding field of digital entrepreneurship as it provides actionable strategies and uncovers the cognitive and behavioural mechanisms that support organisational success in the digital age.

To the publication
Berman, Tal; SCHALLMO, DANIEL; Kraus, Sascha (2024): Success strategies for digital entrepreneurship: The role of digital implementation and dynamic capabilities. In: EJIM 27 (9), pp. 198-222. DOI: 10.1108/EJIM-01-2024-0081 . Online at: https://www.emerald.com/insight/content/doi/10.1108/EJIM-01-2024-0081/full/html 

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Prof Dr Daniel Schallmo


Prof. Dr. Daniel Schallmo