Guest Lec­ture: In­sights into Tech­no­logy Man­age­ment

14.06.2024 | TEACHING

Elisabeth Belt enriched the Master's program in Digital Healthcare Management with insights into therapy and technology management in the field of atrial fibrillation.

On June 13, 2024, Elisabeth Belt gave a guest lecture titled "Technology Management in Cardiac Electrophysiology" as part of the Master's program in Digital Healthcare Management. The lecture focused on atrial fibrillation, particularly addressing market dynamics, market changes, and the role of technology management.

Trends and Challenges in Technology Management

Ms. Belt explained the latest developments and trends in the market, emphasizing the importance of responding swiftly to shortened life cycles of new technologies. The students gained valuable insights into key aspects of technology management and innovation financing. Special attention was given to market analysis for the successful implementation of new technologies and the design of effective patient pathways.

A particular focus was on future developments where artificial intelligence will play a significant role. The students benefited from practical insights into the methods and strategies required to successfully position themselves in a dynamic and innovative market.

Professional Background and Expertise of Elisabeth Belt

Elisabeth Belt works in the field of electrophysiology and is an executive at Johnson & Johnson Medtech. She has extensive experience and in-depth knowledge in medical technology. After studying at FH Aachen, where she earned a Master of Science in Nuclear Applications and a Master of Business Administration, she began her career at Medtronic GmbH in the field of Cardiac Rhythm Disease Management. Her professional journey led her to Johnson & Johnson Medtech, where she held various key positions, including Clinical Consultant, Account Manager, and most recently Regional Sales Manager at Biosense Webster. She is currently working as a Manager of Strategic Projects in Marketing. She is currently leading projects focused on digitalization, agility, and healthcare research.

Ms. Belt's lecture was a significant enhancement to the Master's program, offering students a unique opportunity to benefit from her extensive expertise and gain deeper insights into technology management in the field of atrial fibrillation.

Contact Person

Prof. Dr. Mario A. Pfannstiel (opens in a new window) is a Professor of Business Administration in Healthcare at the Faculty of Health Management at HNU.

Elisabeth Belt as a Guest at HNU