Presentations

Selection of Presentations

• Pfannstiel, Mario A. (2024) Designing Tomorrow's Healthcare Service and Patient Experience (Oral Presentation), In: Guest lecture at the University of Tartu, Pärnu College, 28.05.2024, Pärnu, Estland.
• Pfannstiel, Mario A. (2024) Essentials for Mastering Service Design in Healthcare (1st Oral Presentation) Transforming Healthcare with Service Design-Driven Patient-Centric Solutions and Innovations (2nd Oral Presentation), In: Guest lectures at the Scuola universitaria professionale della Svizzera italiana (SUPSI), 22.05.2024, Mendrisio, Switzerland.
• Pfannstiel, Mario A. (2023) Foundations and Best Practices in Healthcare Service Design (Oral Presentation). In: Guest lecture at the Edith Cowan University (ECU), 08.03.2023, Perth, Australia.
• Pfannstiel, Mario A. (2023) Healthcare Service Design and its Impact on Innovation (Oral Presentation). In: Guest lecture at the Ministry of Health, Department of Health in the state of Western Australia, 09.03.2023, Perth, Australia.
• Pfannstiel, Mario A. (2019) Service Management in Healthcare: Focus on the Context of Germany (Oral Presentation), special lecture at the University of Rome Tor Vergata, 02.-05.05.2019, Rome, Italy.
• Pfannstiel, Mario A. (2019) The Digital Transformation of Customer-Related Product-Service Systems in Healthcare and Hospital Management (Oral Presentation). In: The 43rd World Hospital Congress of the International Hospital Federation (IHF) "People at the heart of health services in peace and crisis”, November, 6-9, 2019, Muscat, Oman.
• Pfannstiel, Mario A. (2019) The Impact of Service Design and Digital Transformation on the Process of Service Delivery in Healthcare (Oral Presentation). In: 2nd International Conference on Healthcare Service Management (ICHSM), "Healthy data put to good use for better integrated care", May, 17-19, 2019, Xiamen, China.
• Pfannstiel, Mario A. (2019) Service Design im Gesundheitswesen – Effekte, Potentiale und Anwendungsfelder (Oral Presentation). In: Service Design PoPs-UP in Healthcare, 17. Dezember 2019, Männedorf, Switzerland.
• Pfannstiel, Mario A. (2018) Digital Transformation and Service Design are Shaping the Future of Service Delivery in Hospital Organizations (Oral Presentation). In: 2nd International 12th National Health and Hospital Administration Congress "Future Trends in Healthcare Management", October, 10-13, 2018, Bodrum, Turkey.
• Pfannstiel, Mario A. (2018) Understanding Service-Product-Entities in Healthcare – An Analysis of Business Model Innovations Based on a Holistic Classification System (Oral Presentation). In: The 28th RESER Conference "Services in the Age of Contested Globalization", September, 20-22, 2018, Gothenburg, Sweden.
• Pfannstiel, Mario A. (2017) Service Business Model Innovation in Healthcare and Hospital Management (Oral Presentation). In: The 8th International Research Symposium in Service Management (IRSSM-8) "Service Imperatives in the New Economy – Service Excellence for Sustainability", August, 1-5, 2017, Seoul, Korea.
• Pfannstiel, Mario A. (2017) Service Design Thinking and Smart Services in Healthcare and Hospital Management (Oral Presentation). In: CMG-AE Tagung "Service Design & Industrie 4.0", March, 14, 2017, Vienna, Austria.
• Pfannstiel, Mario A. (2016) Ausrichtung eines Workshops zum Thema „Healthcare Service Management“ für Führungskräfte aus dem omanischen Gesundheitswesen und Vorträge zu verschiedenen Themen aus der Gesundheitswirtschaft im Bachelorstudiengang „International Business & Service Management“, German University of Technology in Oman (GUtech), Department of Logistics, Tourismus and Service Management. Einladung als Gastprofessor, November, 05-19, 2016, Muscat, Oman.
• Pfannstiel, Mario A. (2016) Vorträge zu verschiedenen Themen aus der Gesundheitswirtschaft im Bachelorstudiengang Gesundheits- und Pflegemanagement, Hochschule Feldkirchen,  April, 11.04.-19.04.2016, Feldkirchen in Kärnten, Austria.
• Pfannstiel, Mario A. (2015) Applying the Importance-Performance Analysis for Improving the Service Productivity of a Maximum Care Hospital (Oral Presentation). In: The 6th International Research Symposium in Service Management (IRSSM-6) "Service Imperatives in the New Economy – Service Excellence for Sustainability", August, 11-15, 2015, Kuching, Malaysia.
• Pfannstiel, Mario A. (2015) Importance-Performance-Analysis as a Tool in Evaluating Service Productivity in Hospitals (Oral Presentation). In: The 25th Annual RESER Conference "Innovative Services in the 21st Century", September, 10-12, 2015, Copenhagen, Denmark.
• Pfannstiel, Mario A. (2015) Vorträge zu verschiedenen Themen aus der Gesundheitswirtschaft im Bachelor- und Masterstudiengang „Health Sciences“ , Department of Health Management, Faculty of Health Sciences, May 03-08, 2015, Ankara University, Ankara, Türkei.
• Pfannstiel, Mario A. (2014) Signage systems and productivity enhancement in a changing environment – consideration of patient and employee diversity in healthcare organizations (Oral Presentation). In: The 23rd Congress of the International Federation of Hospital Engineering (IFHE) "Healthcare Facilities in Times of Radical Changes", October, 12-16, 2014, Buenos Aires, Argentina.
• Pfannstiel, Mario A. (2014) State-of-the-art Actions and Instruments for Managing Patient and Employee Diversity in Hospitals (Oral Presentation). In: The 14th International Diversity in Organizations, Communities and Nations Conference, July, 09-11, 2014, Vienna, Austria.
• Pfannstiel, Mario A. (2014) Unexpected Productivity Potentials in Municipal Hospital Groups (Oral Presentation). In: The 13th Annual International Conference on Health Economics, Management & Policy, June, 23-26, 2014, Athens, Greece.
• Pfannstiel, Mario A. (2013) Ascertaining of the Holistic Service Productivity of Hospitals’ Customer and Supplier Relationship Management (Oral Presentation). In: The 4th International Research Symposium in Service Management (IRSSM-4), "Service Imperatives in the New Economy – Enhancing Customer Experience ", July, 02-06, 2013, Kerala, India.
• Pfannstiel, Mario A. (2013) Healthcare Brand Management in a Global Environment – A European Perspective for Managing Health Regions as Brands (Oral Presentation). In: The 6th International Conference on Service Management "Managing Services Across Continents", June, 23-25, 2013, Cyprus.
• Pfannstiel, Mario A. (2013) Positioning and Self-Presentation of Health Regions on the Healthcare Market – Examples of Collaboration (Oral Presentation). In: Biennial SAFHE/CEASA Conference & Exhibition "Collaboration a multi-disciplinary approach to improve healthcare in South Africa", March, 12-14, 2013, Cape Town, South Africa.
• Pfannstiel, Mario A. (2012) Bayreuth Productivity Analysis (BPA) – A method for measuring and improving the holistic productivity of acute care hospitals (Oral Presentation). In: The 8th Asia-Pacific Productivity Conference (APPC 2012), Theme: "Efficiency and productivity growth in the Asia-Pacific Region", July, 24-27, 2012, Bangkok, Thailand.
• Pfannstiel, Mario A. (2012) Determination of the Service Productivity of Hospitals' Customer Relationship Management (Oral Presentation). In: The 12th International Research Conference in Service Management, May, 29-June, 01, 2012, La Londe les Maures, France.
• Pfannstiel, Mario A., Scher P., Stief S., Harre K., Bouncken R. (2012) A study on the holistic service productivity of hospitals from patient and employees view – Stakeholder-Based Productivity Analysis (Oral Presentation). In: 22nd RESER International Conference, "Services and economic development: local and global challenges", September, 20-22, 2012, Bucharest, Romania.

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