AI and data-driven processes
In addition to an analysis of existing data-driven processes in the areas of Customer Care and Regulatory Affairs, the students explored the use of AI technologies and other scenarios of data-driven processes for customer centricity. In small groups, they worked on tasks from one of the two areas and were accompanied and supported by Teva employees.
Practical project with added value for both sides
This cooperation project also offered great added value for Teva. The students developed various innovative approaches to the project assignment and made clear recommendations for action. Sandra La Rossa, responsible for Event & Process Excellence at Teva, was very impressed by the results: "I'm really impressed by how comprehensively the Master's students have familiarized themselves with the complex topics. We are already looking forward to applying and establishing the approaches presented in the company."
